Frequently Asked Questions (FAQ)

Eternz Frequently Asked Questions (FAQ)

Welcome to the Eternz Help Center. Find answers to common questions about our platform, shopping, orders, and more.

1. About Eternz

What is Eternz and how does it differ from platforms like CaratLane or BlueStone?

Eternz is an India focused curated online jewelry marketplace headquartered in Bengaluru, Karnataka. Founded in 2023 by Arthi Ramalingam, a second time entrepreneur and IIM Ahmedabad alumna, it brings together 300 plus carefully vetted Indian and international jewelry and watch brands under one unified digital platform.

Unlike single brand retailers such as CaratLane or BlueStone, Eternz follows a strict quality first curation model. Every brand undergoes structured evaluation covering craftsmanship standards, ethical sourcing practices, certification compliance, operational reliability, and customer credibility. This ensures customers discover only authentic, certified, and design forward jewelry. Learn more about Eternz.

Is Eternz legit for buying jewelry online in India?

Yes, Eternz is a completely legitimate and trusted online jewelry platform in India. Founded in 2023 and headquartered in Bengaluru, it is a strictly curated marketplace that partners only with 300 plus vetted brands. Every piece comes with BIS hallmark for gold, IGI/GIA certifications for diamonds, secure Razorpay payments, and insured shipping through Blue Dart.

Additionally, Eternz has earned a High/Reliable legitimacy score on Scamadviser, further confirming its trustworthiness. Thousands of customers across India have shopped with confidence, and you can read their authentic experiences on our dedicated testimonials page. Eternz follows transparent policies on returns, refunds, and quality, making it one of the safest places to buy certified gold, silver, and diamond jewelry online. Read real customer stories.

What do real Eternz jewellery reviews say from customers in India?

Eternz jewellery reviews from customers across India are overwhelmingly positive, highlighting the platform’s authentic products, easy virtual try-on, fast free shipping, and genuine certifications. Buyers frequently praise the strict quality curation, helpful Gift Genie tool, and smooth experience compared to other sites. Many mention receiving BIS-hallmarked gold and IGI-certified diamonds exactly as shown, with reliable delivery even for high-value orders. You can read hundreds of verified Eternz reviews directly on product pages and our testimonials section. These real Eternz jewellery reviews India prove why thousands trust us for everyday wear, bridal, and gifting needs. See all customer reviews.

Is Eternz a good brand for buying jewelry online?

Yes, Eternz is widely regarded as a good and trustworthy brand for jewelry shopping in India. Unlike mass marketplaces, it follows a quality-first curation model with rigorous checks on craftsmanship, ethical sourcing, and certifications. Customers consistently rate it highly for authenticity, personalization tools, free pan-India shipping, and excellent support. Whether you are looking for lab-grown diamonds, sterling silver, or premium watches, Eternz delivers a reliable, modern, and value-driven experience. Real Eternz reviews and ratings from Indian buyers confirm it as a top choice for both first-time and regular jewelry buyers. Explore why customers love Eternz.

Who are the 300+ brands on Eternz?

Eternz partners with over 300 curated Indian and international brands. Notable collaborations include Timex Group India for global watch brands such as GUESS, Versace, and Ted Baker. Leading Indian jewelry brands available include GIVA, Salty, Palmonas, Kushal’s Fashion Jewellery, Joules by Radhika, Aulerth, Shyle, Unniyarcha, Kisna, KuberBox, Touch925, Suhani Pittie, and many more.

The complete brand list is available on the official Eternz website. Explore all partner brands.

How does Eternz ensure ethical sourcing and sustainability?

Eternz ensures ethical sourcing through its strict quality first curation model. Every brand undergoes a structured evaluation that includes ethical sourcing practices along with craftsmanship standards, certification compliance, operational reliability, and customer credibility. This responsible selection process helps customers choose authentic and thoughtfully sourced jewelry. Read about our values.

Is Eternz only for Indian customers?

Yes, Eternz currently serves customers across India. International shipping is not available at this time. The platform offers free shipping on every order with no minimum value required, making it easy for all Indian buyers to shop with confidence. Shop now.

What makes Eternz a trusted online jewelry platform?

Eternz builds trust through rigorous brand curation, mandatory certifications including BIS hallmark for gold and IGI or GIA for diamonds, secure Razorpay payments, insured high value shipping, and transparent policies. Advanced tools such as virtual try on, AI recommendations, and direct fulfillment by partner brands add extra confidence. Customers can read real experiences on our testimonials page. Discover why customers trust Eternz.

2. Product Discovery and Recommendations

How do I find jewelry by occasion, style, or budget on Eternz?

Finding jewelry on Eternz is simple with smart filters for price, occasion, recipient, metal type, purity, and style. The Gift Genie tool instantly recommends pieces based on who you are buying for, your budget, and the occasion. You can also enjoy a fun swipe based discovery experience. Start exploring with the Gift Genie or visit Eternz.

What is AI personalization and how does it recommend pieces?

Eternz AI personalization analyzes your browsing behavior and preferences to suggest jewelry pieces that match your style, budget, and needs. It works together with smart filters and the swipe based interface to make discovery faster and more relevant, helping you find the perfect match without endless scrolling. Try personalized recommendations.

Can I browse curated collections for weddings or everyday wear?

Yes, Eternz offers dedicated curated collections for weddings, bridal occasions, office wear, daily wear, festivals, anniversaries, and special events. Each collection features handpicked, design forward pieces from vetted brands to suit every lifestyle and moment. Explore the latest style guides and collections on our blog or start shopping on Eternz.

What types of jewelry are available (e.g., gold, silver, lab-grown diamonds)?

Eternz offers BIS hallmarked gold jewelry in 9K, 14K, 18K, 22K, and 24K purity options, 925 sterling silver and pure silver jewelry, natural diamonds, lab grown diamonds, fashion jewelry, mens jewelry including rings, chains, bracelets and kada, plus watches from Indian and international brands. Both natural and lab grown diamonds come with certifications such as IGI, GIA, SGL, or IGL where applicable. Browse all types.

What categories of jewelry does Eternz offer?

Eternz offers gold jewelry, silver jewelry, diamond jewelry with natural and lab grown options, fashion jewelry, mens jewelry, bridal and wedding collections, office and daily wear collections, and watches. All precious metal items include hallmark certification wherever applicable, ensuring 100 percent authenticity. Shop by category.

What are Eternz's curated collections?

Eternz features thoughtfully curated collections for bridal and wedding occasions, office and daily wear, festivals, anniversaries, and special events. These collections highlight authentic, certified pieces from over 300 vetted brands, making it easy to find jewelry that matches your exact moment and style. Discover the latest curated picks on the Eternz homepage or read style trends on our blog.

3. Virtual Try-On and Tech Features

How does the virtual try-on feature work on Eternz?

The virtual try-on on Eternz lets you see how selected jewelry pieces look on you in real time using your device camera. Simply choose a supported product, tap the virtual try-on button, allow camera access, and position your face or hand as guided. The tool overlays the jewelry realistically so you can check style, size, and overall look before buying. It works best on modern mobile devices with good lighting. Try virtual try-on now.

What devices and browsers support virtual try-on?

Virtual try-on on Eternz works on most modern mobile browsers and compatible smartphones or tablets that support camera access. Enable camera permissions in your browser settings for the feature to activate. It is optimized for the latest versions of Chrome, Safari, and other popular mobile browsers. Desktop support is limited. If you face issues, try updating your browser or switching to a supported mobile device.

Why is the virtual try-on not working for me?

The virtual try-on may not work if camera permissions are not enabled, if you are using an unsupported browser or older device, or if lighting conditions are too dim. Make sure you are on a supported mobile browser, have granted camera access, and are in a well-lit area. Try refreshing the page or switching devices. The feature is available only on select products. For help, reach out to our support team. Contact support.

How accurate is the fit and color in virtual try-on?

Virtual try-on on Eternz gives a realistic approximation of how the jewelry will look and fit. However, exact color tones and precise size perception may vary slightly depending on your lighting conditions, screen resolution, device camera quality, and how you position yourself. It serves as a helpful guide but we always recommend checking product details and measurements for the final decision. Explore products.

4. Product Authenticity and Quality

How does Eternz verify jewelry authenticity?

Eternz verifies authenticity by sourcing products directly from over 300 partner brands and following a strict quality first curation process. Every brand is evaluated for craftsmanship standards, certification compliance, ethical practices, and reliability before being listed. All items come with proper certifications where applicable, ensuring 100 percent authenticity. Learn about our curation standards.

Are all gold items hallmarked and certified?

Yes, all gold jewelry on Eternz is BIS hallmarked in 9K, 14K, 18K, 22K, or 24K purity depending on the category. Hallmark certification is included wherever applicable, giving you complete assurance of purity and quality. Products are sourced directly from trusted partner brands.

What about diamonds and gemstones—do they have IGI or GIA certifications?

Diamond jewelry on Eternz carries certifications such as IGI, GIA, SGL, or IGL depending on the specific product. Both natural and lab grown diamonds come with these certifications wherever applicable. This ensures transparency and quality for every piece. Check the individual product page for exact certification details.

Does Eternz offer lab-grown or ethical diamonds?

Yes, Eternz offers both natural diamonds and lab grown diamonds across various clarity ranges. All partner brands are evaluated for ethical sourcing practices during our curation process, helping you choose responsibly sourced options. Certifications such as IGI or GIA are provided where applicable.

How can I check the quality of fashion or silver jewelry?

Quality of fashion and silver jewelry on Eternz is assured through our strict brand evaluation process covering craftsmanship, materials, and customer credibility. All silver items are 925 sterling silver or pure silver. Detailed product descriptions, material specifications, and brand information are available on every listing. Read customer reviews on the product page for real insights. Browse silver and fashion jewelry.

What types of diamonds are available on Eternz?

Eternz offers both natural diamonds and lab grown diamonds in various clarity ranges. Each piece may include certifications such as IGI, GIA, SGL, or IGL depending on the product. You can filter by type, carat, and style to find exactly what you need.

5. Orders

Where is my order and how do I track it?

Track your order easily through your Eternz account dashboard, the mobile app, WhatsApp notifications, SMS updates from the courier partner, or email confirmations. All orders have a single order ID even if items ship separately. High value shipments are insured and handled by trusted partners like Blue Dart.

Why was my order canceled?

Your order may be canceled by the system or brand due to stock unavailability, quality check failure, payment verification issues, or operational constraints. You will receive a notification with the reason and a full refund will be processed as per policy. If the item is back in stock, you can place a fresh order.

Can I still buy a canceled item?

Yes, if the canceled product is still available in stock, you can place a fresh order immediately through the Eternz website or app. Check the product page for current availability. Our team will notify you in case of any restock updates. Shop now.

How can I cancel my order?

You can cancel your order directly through your Eternz account on the website or mobile app as long as the order has not yet been shipped. Once shipped, cancellation is no longer possible. Go to your orders section, select the item, and follow the cancellation steps. You will receive a confirmation and refund as per policy. 

Can I change my shipping address after ordering?

Shipping address changes are allowed only before the order is shipped. Log in to your Eternz account, go to the order details, and update the address if the status still shows as not shipped. Once the order is dispatched, the address cannot be changed. 

What happens with orders from multiple brands?

When your order includes products from multiple brands, you receive a single order ID for easy tracking. However, items may ship separately from different brand locations and can arrive on different dates based on each brand dispatch timeline. You will get separate tracking updates for each package. Delivery timelines remain 3 to 5 business days for ready to ship items and 7 to 10 business days for made to order.

6. Shipping & Logistics

How much does shipping cost on Eternz?

Shipping on Eternz is completely free across India with no minimum order value required. Every order qualifies for free delivery, making it easy and cost-effective to shop for jewelry and watches from the comfort of your home. Read our full shipping policy.

What are the delivery timelines for ready-to-ship vs. made-to-order items?

Ready-to-ship products on Eternz are typically delivered within 3 to 5 business days. Made-to-order items take 7 to 10 business days. Same-day delivery is also available in select metro cities such as Bengaluru, Delhi, and Mumbai for eligible products and specific pincodes. Check delivery timelines.

How are gold jewelry orders shipped?

Gold jewelry orders on Eternz are handled as high-value shipments. They are fully insured and securely delivered through trusted logistics partners such as Blue Dart to ensure safety and peace of mind throughout the journey. Learn more about secure shipping.

Does Eternz ship internationally?

Eternz currently serves only customers across India. International shipping is not available at this time. We are fully focused on delivering a seamless and trustworthy shopping experience to every buyer in India.

Why might delivery be delayed?

Delivery on Eternz may occasionally be delayed due to logistics disruptions, public holidays, force majeure events, additional quality checks, or courier partner constraints. We keep you informed through WhatsApp, SMS, and email updates so you stay in the loop. View complete shipping policy.

7. Returns & Refunds

Does Eternz accept returns or exchanges?

Eternz accepts returns and exchanges as per the specific brand’s policy shown on each product page. Not every item qualifies, so we recommend checking the return terms before completing your purchase. Read the full return and refund policy.

What is the return/exchange window and policy?

The return and exchange window and policy on Eternz are determined by the individual brand for that specific product. Detailed terms are clearly listed on the product page and at checkout. Please review them carefully before buying. See return policy details.

How do I initiate a return or refund?

Return options are available directly on the Eternz website and mobile application. Please note that return policies may vary depending on the product or brand. Some brands or products may not have a return policy.

All return eligibility details are clearly mentioned on the product page, so we recommend reviewing them carefully before making a purchase.

If your item is eligible for return, you can initiate the return directly from your account through the website or app by selecting the order and following the return instructions provided.

When will I get my refund for cancellations or returns?

Refunds for approved cancellations or returns on Eternz are processed within 3 to 5 business days depending on your original payment method. The amount is credited back to the same account or card you used. Learn about refunds.

Are customized items eligible for returns?

No, customized or personalized products on Eternz are not eligible for returns or exchanges. This is clearly mentioned on the product page so you can make an informed decision before purchase.

What if my item arrives damaged or defective?

If your item arrives damaged or defective, raise a support ticket immediately with Eternz customer support and attach an unboxing video as proof. Our team will verify the issue and arrange a replacement or refund as per the brand’s policy. Contact support right away.

8. Payments

What payment methods does Eternz accept?

Eternz accepts secure payments through UPI, debit cards, credit cards, and net banking. Cash on delivery is also available for orders up to 10,000 rupees. All transactions are processed via Razorpay with SSL encryption, ensuring complete safety and convenience for every Indian customer.

Is Cash on Delivery (COD) available?

Yes, Cash on Delivery is available on Eternz for all orders up to 10,000 rupees. This option adds extra flexibility and peace of mind, allowing you to pay only when your jewelry or watch arrives at your doorstep.

How do EMI options work on Eternz?

EMI options are currently not available on Eternz. We support one time payments through UPI, debit cards, credit cards, net banking, and cash on delivery up to 10,000 rupees. Our team is working on adding flexible payment plans soon. Check back for updates at checkout. 

When will my refund appear in my account?

Refunds for approved cancellations or returns on Eternz are processed within 3 to 5 business days depending on your payment method. The amount is credited back to the same UPI, card, or bank account you used for the original purchase. You will receive a confirmation once the refund is initiated. Read the complete refund policy.

Are payments on Eternz secure?

Yes, payments on Eternz are fully secure. Every transaction is processed through Razorpay with SSL encryption and follows strict data protection standards. We never share your payment or personal information with unauthorized third parties. Shop with complete confidence on our platform. Shop safely.

9. Warranty & Product Care

What warranty covers jewelry on Eternz?

Warranty coverage for jewelry on Eternz is provided directly by the respective partner brands. Terms and duration vary depending on the brand and material type. Eternz helps facilitate communication between you and the brand but does not independently underwrite or guarantee any claims. Always check the specific warranty details on the product page before purchase.

How do I claim warranty for plating issues?

To claim warranty for plating issues or any specific coverage, contact the respective partner brand directly using the details provided on your product page or order confirmation. Eternz support can assist in connecting you quickly for faster resolution. Plating warranty terms are clearly mentioned on eligible listings. Contact Eternz support for help.

How should I care for and clean my jewelry?

Care for your Eternz jewelry by avoiding exposure to moisture, chemicals, perfumes, lotions, and harsh cleaners. Gently clean with a soft cloth and store each piece separately in a dry pouch to prevent scratches and tarnish. Following these simple steps keeps your gold, silver, and diamond pieces looking beautiful for years. Explore more care tips on our blog.

Does warranty vary by brand or material?

Yes, warranty on Eternz varies by brand and material type. Each partner brand sets its own coverage terms, which are clearly listed on the individual product page. This brand specific approach ensures you receive the most accurate and reliable support directly from the maker.

What about repairs for damaged items?

Repairs for damaged items are available only if explicitly covered under the brand’s warranty terms. Contact the respective partner brand directly for repair requests, and Eternz support will help coordinate the process. Repairs are not handled independently by Eternz unless stated in the warranty. Reach out to support.

10. Gifting and Customization

How can I gift jewelry from Eternz?

Gifting jewelry from Eternz is simple and special. At checkout for eligible products, choose selective gift wrap and add a personal gift message. Use the Gift Genie tool to get recommendations based on the recipient, budget, and occasion. Explore curated collections for anniversaries, weddings, festivals, and more to pick the perfect piece. Start gifting with Gift Genie.

Does Eternz offer customization like engraving?

No, Eternz does not offer customization services such as engraving or custom-designed jewelry at this time. We focus on a wide selection of ready-to-wear, authentic, and certified pieces from over 300 vetted partner brands.

What gifting options are available (e.g., wrapping, messages)?

Eternz offers selective gift wrap options and gift message options at checkout for eligible products. These features let you send thoughtful jewelry and watch gifts with a personal touch, making every occasion memorable.

Can I schedule delivery for a specific date?

No, Eternz does not allow scheduling delivery for a specific future date. All orders follow standard delivery timelines of 3 to 5 business days for ready-to-ship items and 7 to 10 business days for made-to-order items. Check delivery timelines.

Best jewelry gifts for occasions like anniversaries?

For anniversaries, Eternz recommends elegant BIS hallmarked gold jewelry, natural or lab-grown diamond pieces, and timeless sterling silver items. Use smart filters by occasion and the Gift Genie tool to match style, budget, and recipient perfectly. Dedicated curated collections make it easy to find meaningful gifts for every milestone. Find anniversary jewelry gifts.

What are the best jewelry gifts on Eternz?

The best jewelry gifts on Eternz include certified gold jewelry in multiple purities, lab-grown and natural diamond pieces, 925 sterling silver collections, mens jewelry, and premium watches from brands like GIVA, Kisna, and Timex Group partners. Curated collections for weddings, daily wear, and special occasions ensure every gift feels premium and authentic. Explore gift hampers on eternz.

Does Eternz offer customization options?

No, Eternz does not offer customization options such as engraving or made-to-spec designs currently. All products are carefully curated ready-to-wear pieces from trusted partner brands with full certifications and quality assurance. 

11. Account & Profile

How do I create an Eternz account?

Creating an Eternz account is quick and free. Sign up on the website or mobile app using your email or phone number. Once registered, you can track orders, save favorites, receive AI recommendations, and manage returns easily.

How do I log in or reset access?

Log in to your Eternz account on the website or mobile app using your registered email or phone number. If you forget your password, use the forgot password or reset access option on the login page to receive a secure link or OTP via email or SMS. Log in to your account.

Can I update my profile details?

Yes, you can update your profile details such as name, phone number, email, and addresses directly in your Eternz account dashboard on the website or mobile app. Keeping your information current helps with faster order tracking and smooth communication. Access your account dashboard.

How does Eternz handle my privacy and data?

Eternz follows secure data handling practices and does not share customer data with unauthorized third parties. All transactions use SSL encryption through Razorpay, and we protect your personal information with industry-standard security measures. Shop with complete confidence.

What if I want to delete my account?

To delete your Eternz account, contact our customer support team via phone, email, chat, or the website. Our team will guide you through the secure deletion process and assist with any related questions or data requests. Contact customer support.

12. Sellers, Brands & Support

Who fulfills orders on Eternz?

All orders on Eternz are fulfilled directly by the respective partner brands listed on the platform. This direct fulfillment model ensures 100 percent authenticity, faster resolution, and full accountability from the brands you choose. You still receive one single order ID for easy tracking even when items come from different brands.

What if I have an issue with a brand's product or service?

If you face any issue with a brand’s product or service on Eternz, our dedicated customer support team steps in immediately. We coordinate directly with the partner brand to resolve your concern quickly and fairly according to their policy. Reach out anytime for hassle-free assistance. Contact Eternz support.

How can I contact Eternz customer support?   

Eternz customer support is available through multiple convenient channels:

• Phone: +91 63649 23100 (10 am to 7 pm IST)

• Email: [email protected]

• Live chat, website ticket, and mobile app support

Our team helps with orders, returns, tracking, and any other queries so you always feel supported. Get in touch now.

Where can I leave feedback or complaints?

You can leave product reviews and feedback directly on the individual product pages on Eternz. For complaints or detailed suggestions, simply contact our customer support team through phone, email, chat, or the app. We value every customer voice and use it to improve our platform continuously. Share your feedback.

Are there Eternz physical stores or pop-ups?

No, Eternz operates as a fully digital-first curated marketplace and does not currently run any physical retail stores or pop-up events. This allows us to focus entirely on offering the widest selection of vetted brands with the convenience of online shopping across India. Shop the full collection online.

How do I become a seller on Eternz?

Eternz is a strictly curated marketplace, not an open platform. Interested jewelry and watch brands can apply to partner with us by sending their brand details to [email protected]. Every application goes through our quality-first evaluation process covering craftsmanship, ethics, certifications, and reliability. Apply to partner with Eternz.